You might like

Browse catalog

Back to shop

Менеджмент в торговле: Учебник для вузов. Стандарт 3-го поколения. 3-е изд., переработанное и дополненное

Менеджмент в торговле: Учебник для вузов. Стандарт 3-го поколения. 3-е изд., переработанное и дополненное

1312.00 RUB
Buy

Vendor: —

Price: 1312.00 RUB

Mastering Trade Management: A University Textbook (3rd Edition, Revised & Expanded)

This comprehensive textbook offers a systematic exploration of the fundamentals and latest advancements in trade enterprise management. Designed to align with the Federal State Educational Standard of Higher Education, it equips students with key competencies in professional managerial activities. The third edition has been fully revised and expanded, introducing innovative tools for competitive business in the trade services market.

Targeted at undergraduate and graduate students enrolled in Management programs (codes 38.03.02 and 38.04.02), this resource also serves as an invaluable asset for advanced training of trade enterprise managers. Endorsed by the Educational and Methodological Association (UMO) in Production Management, the text covers contemporary practices essential for navigating the dynamic retail landscape.

At a price of 1312.00 RUR, this standard third-generation textbook provides a structured deep dive into trade management theory and practice, making it a vital reference for both academic study and professional development in the field.

Customer reviews

Nina Kovacs ★★★★☆
On the plus side, The card for this textbook is well-structured and informative. The description clearly outlines the book's content, target audience, and alignment with educational standards, making it easy to understand what's being offered. However, the price in RUR might be confusing for some international fans without a quick conversion note.
Anna Petrov ★★★☆☆
In short, The card for this textbook is well-structured and informative. The description clearly outlines the book's content, target audience, and alignment with educational standards, making it easy to understand what's being offered. However, the price in RUR might be confusing for some international fans without a quick conversion note.
Alex Turner ★★★★☆
The card for this textbook is well-structured and informative. The description clearly outlines the book's content, target audience, and alignment with educational standards, making it easy to understand what's being offered. However, the price in RUR might be confusing for some international fans without a quick conversion note.