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Master the Art of Writing and Speaking with Clarity
Are you a confident speaker who struggles to write compelling texts? Or a skilled writer who feels awkward on stage? The truth is, spoken and written language are two different beasts. To be truly understood, you need to master both.
In "Легкий текст," Svetlana Ikonnikova, a text-writing coach, reveals how to craft precise, engaging messages for business emails, social media, and messengers. Meanwhile, Nina Zvereva—a renowned TV host, business trainer, and bestselling author—shows you how to create the perfect speech. Learn to convey tone in writing, understand the geometry and vector of a text, and hook your audience from the very first line.
Packed with real-life examples, exercises, and practical tips, this book is for anyone who wants their words to be read, watched, and listened to—whether you're writing a letter, a post, or a presentation. Make your texts a pleasure to both read and hear.